That way, you don’t become part of the 63.5% of crowdfunding campaigns that fail. It’s more important to take the right amount of time to prepare your launch than hitting a specific month. I’ve seen many campaigns rush to get a campaign out to hit a launch date in a certain month, but they ended up hurting their success by doing so. Like I said earlier in the article, the month isn’t as important as long as you don’t launch in December. I think the most important stats to look at are time of day and day of week. Let’s put it all togetherĪccording to the data, you should launch your campaign… It also gives you time to be shown as “new and noteworthy” on the platforms before the vast majority of the projects launch around noon EST. On average, the best time to launch is 8AM EST.Įarlier launches are better because it gives the entire US market (which is the biggest market for crowdfunding) time to take advantage of your day 1 sales. Eastern time, although stormy weather could be passing over the launchpad at the Kennedy Space Center in. The most backers / project come in at 8AM EST The launch is now scheduled for a two-hour launch window on Saturday, starting at 2:17 p.m.Vast majority of projects launch around noon EST.The early morning (12–4AM) and end of the day are the worst times to launch projects.The higher the backer icon, the more average backers / project over that period. The higher the bar, the more projects were launched during that day. Each bar in the chart above represents a new hour in the day starting from midnight. Here are the following launch times for The Medium game: Los Angeles: January 28th, 9 AM PST.
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